Social Media

Even my mom has a Facebook account

posted by Jason Fleck @ January 14th, 2009

Earlier last week, my mother - who I love dearly - signed up for a Facebook account. I found out - not by a phone call, but through that automated email from Facebook (that we all love…) stating she had added me as a friend.

Being intrigued, but against my better judgment, I accepted her friend request and navigated over to her profile page. She had already added all my other siblings along with her old college roommate she hasn’t talked to in the past thirty years!

Honestly, I was surprised to see her on Facebook, but is it really that strange? Social Media is becoming a larger part of our everyday lives. It’s not just those in their 20s or 30s - the baby boomer generation is becoming more technologically savvy too and it’s time we - as a culture - realize that. They’re starting blogs and hosting podcasts. They’re surfing through the archives at YouTube and submitting their own videos. They’re now interacting together through ways other than a phone call.

These people, just like my mom, are your customers, employees and competitors. They’ve embraced the fact that social media exists and it’s now a part of their daily lives. When are you going to put your commercials in front of these people on YouTube or alert them of a new product or event on Facebook? The answer is now. These tools greatly increase your brands exposure and we can show you how it’s done.

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2 Responses to “Even my mom has a Facebook account”
  1. McKenna Says:

    My mom has one, too, and it’s bizarre how it’s changed the way we interact. She’ll ask me about something I’ve posted in my status or on my wall, and it always takes me a moment to figure out how she knows about it.

    Talk about having eyes in the back of her head!

    A friend recently left a semi-scandalous comment on my wall, and I had to remind her that my mom reads my FB page, so she should keep it clean.

    I know other moms who use FB as a way to keep tabs on high school or college kids. Which makes me wonder: When are you truly “friends” through FB…and when are you “big brother” to your kids?

  2. Jason Fleck Says:

    Facebook almost has as much “big brother” application as it does in keeping in touch with your friends. Think about it - employers check Facebook all the time to keep tabs on their employees or on future hires and like McKenna said parents use it to dig up info on their kids. Transparency is a huge part of web 2.0 and it’s not going anywhere anytime soon.

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